Google announced it’s last algorithm update in January 2020. Google has seen a boost in searches and was preparing to make search results more authentic & useful for users.
There was a buzz around the SEO community about the upcoming Google Broad Core Algorithm Update. The days of uncertainty are over because the Official Search Liaison Twitter handle confirmed that Google released May 2020 core algorithm update at the beginning of this week.
Later today, we are releasing a broad core algorithm update, as we do several times per year. It is called the May 2020 Core Update. Our guidance about such updates remains as we’ve covered before. Please see this blog post for more about that:https://t.co/e5ZQUAlt0G— Google SearchLiaison (@searchliaison) May 4, 2020
The second Google core update of 2020 has started rolling out across data centers. Users will be able to experience the impact of this update on the search results after one or two weeks as they might take time to fully roll out.
Unlike regular updates, broad core algorithm updates are released to apply major changes in search results in all countries in all languages. Similarly, Google may 2020 algorithm update will cause drops or gains in search rankings.
Will You Get Hit By This Core Algorithm?
Those who are worried about these core algorithms can take a few steps to avoid a hit. We are going to unveil the intent behind this update today.
This Google algorithm update may 2020 will rank the websites down or up as per the quality of the content. Leading experts of the SEO community have analyzed the impact of this algorithm using different trackers.
To be more specific, websites that have added more relevancy to the content will appear higher in the search results. On the contrary, irrelevant content would cause a certain drop in keyword ranking.
Just like with previous updates, we will receive all the insights regarding this update when the SERP dance relaxes.
Website owners who have noticed a sudden or massive drop in ranking should avoid changes during the current google update.
How to Check your Website Got Affected by this Update?
First of all, you need to check if there is any change in your ranking. If there is a change, then you have to keep an eye on the traffic on your Google Analytics.
If you see a drop in the keyword positions which happened recently, it means that your website is affected by this update.Also, there are no specific actions mentioned officially to recover the hit. We advise you to check out the list of questions to figure out if your site is hit by this recent update.
Nowadays, everyone is talking about the cons of the May 2020 core algorithm update. But we are providing you a solution to keep the site safe from this update.
We are going to cover all the points which help you maintain the traffic & rankings. Pls, follow the below-mentioned guidelines to regain & maintain the rankings.
Plan of Actions: How to Maintain The Ranking and Traffic After May Core Google Algorithm Update Rolled Out:
1) Duplicate Content Issue:
Please remove duplicate content from the website, blogs, and other important pages by using Copyscape & other plagiarism checker tools.
2) Website Page Relevancy:
Keywords relevancy depends on the website page URLs, Meta Tags & Content. Google reassessed the tons of websites on May 04, 2020, and if any of the statements is false, then it shows the ranking or traffic drop recently.
3) Keywords Density:
Everyone knows this formula but no one considers it for their website content. Google has taken off those website’s blogs having too much-stuffed keywords.
Don’t use exact keywords more than 2% & try to use synonyms or LSI (Latent Semantic Indexing) keywords in the content.
4) Meta’s Optimization:
The golden rule is the same but strategies have been changed for keywords optimization in the Meta’s. Try to use short titles under the 55 characters & meta descriptions under 150 characters.
5) Keywords Optimization:
You should add the main keyword in the first 100 words of the content. Secondary keywords can add in other paragraphs or subheadings (H2, H3, …, H6) tags.
6) Website Page Siloing :
Pls, add 1 internal link to the relevant page in the 1st paragraph & you shouldn’t add external links here. You may add those links in the middle or bottom of the page.
7) Featured Snippets :
Google has changed the criteria to assign the snippets’ results on Google. Now they are assigning featured snippets to those pages that are having relevant content and good on-page structure.
They are picking pieces of content that are relevant to the search query. Make sure when writing the content, then cover headings, subheadings, numbering, and bullet points.
8) Google Local Pack :
Local Pack rankings will suffer more. We suggest optimizing GMB (Google My Business) pages, categories, services, GMB posts, and reviews.
9) Keep Monitor your Traffic & Health:
Keep your eyes on the Google Analytics and Google Search Console to monitor the traffic and ranking fluctuations. Also, try to fix the GSC (Google Search Console) errors that are occurring in the upcoming week.
10) Content Length:
Longer content is no more important to Google. If anyone has written long content with lots of keywords and it’s not relevant to the search query, then ranking is going to drop for sure.
Google always tries to deliver the best results to their users. Because the relevancy score method works, too long content does not rank well. It is advisable to keep your content under 1500 words.
Neil Patel always says, he writes the 2000 words content for their articles. We recommend writing fresh and relevant content.
Notices by GoogleAlgorithm Sensor:
Bert update has been released on October 21, 2019, to render the relevant searches and it has affected the only 10% searches.
Now, this May 2020 Core Algorithm Update rolled out to match the previous Bert algorithm. Google now focusing on content relevancy to offer the most relevant results.
Due to relevancy most of the website owners observe satisfying improvement in the keyword ranking.
Previously, few websites weren’t appearing on top of Google search. Due to irrelevant content, many website posts have been omitted from SERP.
Please write comments if you discover anything valuable more about the subject explained above. Or, If you’d like help with your website SEO, contact us now!